These guidelines are part of a trend wherein companies towards the end of the gems and jewellery supply chain, particularly in the western world, are increasingly having to pay attention to what is happening at the mining end upstream. Their concerns are driven partly by the need to ensure compliance with emerging regulations and partly by the need to address popular consumer sentiments related to human rights and other social and environmental issues.
http://diamondworld.net/viewnewsletter.aspx?item=6794
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